Brightening Eye Liner is rated 3.5528 out of 5 by 644.
Rated 4 out of 5 by from Great for my eyebrows When it comes to makeup, i can't bring myself to throw a product away. Instead, i find an alternate use for it. This product as an EYELINER, was pretty bad. There wasn't very good colour payoff, and the stick was hard and waxy. Even though it was only a dollar, i couldn't make myself throw this away, and it sat on my table for weeks. Then, i thought about using it for my eyebrows. On my eyebrows, it is AMAZING! i LOVE it! there is colour payoff, but it is subtle, which is good for eyebrows (but thats what made it a not so good eyeliner, it wasn't very pigmented) and the waxiness of it makes it good for eyebrows. since i have oily skin, i don't usually go for anything too creamy. this eyeliner is great for my eyebrows, it fills them in while still looking natural, lasts a long time, and is so inexpensive its crazy! i have bought 20 and 30 dollar brow pencils before, and i can honestly tell you that this little $1 thing right here is just as good as those high end brands. the colour is buildable and it gives my brows the perfect put together yet still natural look. it is perfect to just throw in my purse, and i even sometimes use this on top of my lid as a light base for darker shadows or even just at the edge of my eyes to make a blended smokey eye. beautiful product, i love it and i will repurchase!
Date published: 2014-12-25
Rated 4 out of 5 by from My review is very simple and straight forward.I do not use these type of liners for my water line, I use these dry-type of liners for my eyebrows and I love this one,its not too creamy to wear it'll rub off easily, I have oily skin so I dont need anything thats creamy for my brows because it won't last long.Its comparable to maybelline liners except not as dry, just a little smoother and its a cheaper cheaper as well
Date published: 2014-12-23
Rated 5 out of 5 by from New Favorite Liner Bought this a few months ago because I found out the cosmetics I normally use were not vegan or cruelty-free. Was nervous because I always have mixed results with pencil liners. This one did not disappoint. Creamy, smooth application and very rich color. I have the black pencil that I use to line my lid and waterline. I wing my liner often and it's very easy to do with this pencil. I use a primer before applying my shadow and liner, and the liner never creases or smears, but washes off easily at the end of the day. For only a dollar it's a wonderful product!
Date published: 2014-11-30
Rated 1 out of 5 by from i do not like this I decided to give this pencil a try, i got it in the dark brown. i found it did not go on easily at all. The pencil was not creamy, or even solid - just felt lumpy on application. the tip constantly broke, even after multiple sharpenings. it was worth a try, but this is definitely not my favourite ELF product.
Date published: 2014-11-14
Rated 5 out of 5 by from "Coffee" perfect for brown eyebrows! Every single eyebrow color I've bought from ELF has always been too red and made my eyebrows look like they were irritated [even though they weren't] when I would try to use them. The only pencil/color I can use, ELF or not, is this in "Coffee" - it matches my hair color without being too heavy or dark, and my eyebrows don't look irritated. The "brightening" helps my eyebrows not look over-drawn or over-filled.
Date published: 2014-11-09
Rated 3 out of 5 by from Was expecting better I bought these in Coffee and Midnight. The colors are great but the product did not apply well and did not last very long either. Will probably not repurchase.
Date published: 2014-11-09
Rated 5 out of 5 by from Great eyeliner I really like these liners. They go on nicely and the color is good. And the price is fabulous. Better than eyeliners I have bought at triple this price. I'd buy again for sure!
Date published: 2014-10-31
Rated 4 out of 5 by from Soft and Light! Good for subtle smoky looks! I bought this in black last spring and I love it! I've started wearing it when ever I wear makeup. I've realized that subtle smoky eyeliner looks suit me best, and this is perfect for it! It's smudge-able which is good for the smoky look. If you mess up it's easily fixed with a q-tip, which makes it great for beginners. The price is unbeatable and the sharpener that is included is very handy.
Date published: 2014-10-30
Rated 3 out of 5 by from Good for the Price I purchased this in black, and I have mixed feelings so far. It swatches a bit lighter than the packaging. On the top lid, the color comes out pigmented and creamy. However, it barely shows up on the waterline. It also ran off of my water line within four hours, making me look every bit like a raccoon. It is a great liner to use to create smokey eyes though. As long as you are going for a lighter look, or only using it to smudge for a smokey eye, I would recommend it.
Date published: 2014-10-24
Rated 4 out of 5 by from missed it by that much This product has an even number of pros as it does cons. pros: the price, the pigmentation on swatches as well as upper lash line, easy to remove.cons: low pigmentation on waterline, darker on packaging than online, but somewhat in between the two on actual application.it's very effective is you want a soft and subtle color. however i did not.
Date published: 2014-10-04
Rated 5 out of 5 by from Great Nice and creamy, long lasting. Easy to break because it's so creamy.
Date published: 2014-09-28
Rated 5 out of 5 by from Just Right I just went on a huge e.l.f haul when they had the fifty percent off sitewide. Picked this up for fifty cents, can't beat that! Ha ha anyways, it's a really good product as far as I can tell. I'm not too good with eye makeup [example: eyeshadow, eyeliner, false eyelashes, etc.] for some reason. This, however is easy to use. It's really pigmented which surprised me. I don't know how it does with wearing a full day, as I only swabbed it on my hand. Overall a great product.
Date published: 2014-07-20
Rated 5 out of 5 by from LOVED IT! I just bought this and hour ago and I'm so happy I did! Right after I bought it I tried it- it was my first time using eyeliner ever- and I can honestly say that I am totally impressed. Next time I go to Target, I'm definately going to buy more from ELF! It applies and comes off easy, which is awesome if you are a master at making mistakes like I am, and it is a very deep black.
Date published: 2014-07-15
Rated 2 out of 5 by from Meh I don't know... I bought this eyeliner in black, and I have to say that the quality isn't very good. It glides well, but it isn't really black, and it is hard to achieve any color in the eye.But we can't expect much from a $1 product and it's good for sensitive skins... E.L.F has many hits, but for me, this was a miss.
Date published: 2014-07-10
Rated 4 out of 5 by from Surprisingly awesome! I have this in Black & Plum. Easiest $1 I have ever spent. Doesn't last super long on the waterline (but what eyeliner does?) So bring it with you for touch-ups. Honestly, better than the studio liners. This tops almost everything, except the studio gel liner. One of my favourite liners!
Date published: 2014-06-20
Rated 5 out of 5 by from Great application I just received my gold eyeliner a week ago and I have been using it pretty much every day, it goes on very smoothly and blends well. The color is not as light as I thought it would be (more copper than champagne) but overall I really like it
Date published: 2014-06-17
Rated 2 out of 5 by from Smudges easily Smudges too easily I had to use a q-tip a few hours after applying to remove the smudged makeup after using the first time i used black eyeshadow to help to try to prevent smudging. Next time i'll try the creme never had any pencil liner that does not smudge
Date published: 2014-06-13
Rated 5 out of 5 by from Simply the best eyeliner pencil there is. This was my first E.L.F. product that I picked up at Dollarama and was the beginning of my love for this brand. 
Date published: 2014-06-09
Rated 5 out of 5 by from wonderful for eyebrows! Every time there is a sale i end up buying at least 5 in coffee. it is a great eyebrow filler (specially if you have a scar from a fall as a child, or chickenpox scar which ruins ONE eyebrow) it blends very easily, the color is wonderful, It would do well for pretty much almost everyone. Since it is soft it's best to put a similar color powder over it and a "sealer mist" like here from elf (which is great too). Then you will have magical brow every time :)
Date published: 2014-05-29
Rated 4 out of 5 by from A simple essential, well done. It's the same price as greasy or waxy crud you can buy in any drugstore, but it's good quality. It has a soft, kohl texture which glides on nicely. It's opaque but not disastrously heavy. It's infinitely smudge-able, and doesn't set too firmly, which may or may not be what you want. It also comes with a nice sharpener.It might not be for everyone, because it's fairly strong, smudges easily, and goes on with such a light touch. But if you're looking for a nice kohl-style pencil for a good price, here's your eyeliner.
Date published: 2014-04-17
Rated 4 out of 5 by from Pretty good- can't beat the price! Amazing for the price. Comes off my waterline after about 3-4 hours, but I bring it with me just in case I need to touch up. I have the colors ash and coffee. I absolutely love both of them and don't prefer one over the other. A must have for beginners :) For only $1, you can't beat the price or quality. Definitely got what I paid for!
Date published: 2014-03-30
Rated 4 out of 5 by from So far, so good! I don't normally wear eyeliner (b/c it takes too long for me to put it on in the morning), but I've been experimenting with makeup and different products lately, and so far I'm liking this product. I sort of have hooded lids, and when I wear this I don't find it smearing as much. It smears a little on my right eye, b/c it has more of a "hood" but its easy to clean up. I have the color black. For the price (a dollar?!) its really good and gets the job done. Glides on smoothly (smooth enough for me anyways) and it's got a pretty good pigment. I recommend this product, just to try it out. (:
Date published: 2014-03-28
Rated 4 out of 5 by from Good for beginners! This was my first eyeliner ever and was the only one I used for at least three years because it is (still) a good price and I'm still slowly getting into makeup so I didn't want to spend a ton of money on something that I only used sporadically. However, I slowly started making eyeliner one of the only things I would wear daily and I noticed that my lids were greasy (I have oily skin) and this eyeliner would easily rub off while I was in school, after maybe four-five hours. It would stay better with the e.l.f. eyelid primer but the primer didn't match my skin tone and without using eye shadow (which I don't use daily), it looked off. It probably works really well for many people, but I eventually had to go with another brand. Totally not e.l.f.'s fault, though - just my difficult skin type!
Date published: 2014-03-24
Rated 5 out of 5 by from I love it I bought this a little bit less then a moth ago, and I love it! It glides on smooth, and it isn't hard to take off! Eye liner tends to irritate my eye, but this didn't at all! I'm very happy with the results. I use it almost every day! I love it!
Date published: 2014-03-01
Rated 5 out of 5 by from almost perfect! I just recieved my eyeliners, i have 4 of them. They work fantastic, easy to clean up if you mess up and glides on so smooth. However, the caps dont stay on. Im keeping my liners in their own baggy.
Date published: 2014-02-09
Rated 5 out of 5 by from best ever best eyeliner ever, goes on smoothly and easily. no tugging or pulling. easily set with powder for all day and evening lasting power. love it in black, ash and coffee - especially ash which is a nice graphite color and less harsh than black
Date published: 2014-01-20
Rated 5 out of 5 by from Great Value This eyeliner is just that. A plain ole' eyeliner. It is all I need to tightline underneath my liquid eyeliner. It does run a little but no more than the other expensive brands. Also, I have very sensitive eyes that are prone to allergies. It doesn't bother my eyes at all. That is a HUGE plus for me. And for $1 what have you got to lose?
Date published: 2014-01-03
Rated 3 out of 5 by from fun eyeliner I have this in the shade plum, it's a beautiful color but this doesn't last me, especially in my water line...doesn't even go on nice in the water line. Better on my top liner.
Date published: 2013-12-30
Rated 4 out of 5 by from I like it, but it wears off my waterline pretty quickly. Works great on my eyelids, though!
Date published: 2013-12-28
Rated 1 out of 5 by from Eh... I bought this for myself when I did a big order from E.L.F. and I was very disappointed. It feels like someone is trying to pull you eyelid off when trying to apply and it doesn't even look like anything is on. Other E.L.F. products are great but not this one.
Date published: 2013-12-21